Leonor Gomez Blum

Project Showcase

Square

Vista,

Circle

Pulse,

Triangle

Echo,

Circle

Mural,

Triangle

Bridge,

Square

Signal,

Circle

Atlas,

Square

Radar,

Circle

Nova,

Triangle

Focal.

Placeholder

Vista

Vista is my latest creative project—a digital experience designed to make bold ideas visual. It combines interactive storytelling, elegant type, and dynamic previews to engage audiences from the first glance.

Logo

Projects

Vista

Pulse

Echo

About

Bio

Press

Contact

Follow

Instagram

LinkedIn

Dribbble

Alpha to Beta

Before
After
Watermark

8 months in numbers

Testing and failing fast

300,000

Samples

17

biobanks

200+

Diseases

8 months in numbers

300,000

Samples

17

biobanks

200+

Diseases

A new Brand

Q2

I onboarded an agency to help us launch a new brand for GA (May 2025)

PHASE 4

KPIs: Set up processes and logistics for retrospective collection

Focus on Donors

Role

Founding Designer

Product Design and Strategy, Marketing, Social and Brand

Becoming a founder

AminoChain

2024-2025

Employee number 8 of a small team based in NYC. I collaborate with the CEO, Founders and Sales team to define goals for our product features.

PHASE 4

KPIs: Set up processes and logistics for retrospective collection

Focus on Donors

KPIs: Onboard quality partners for a pilot

PHASE 3

Blockchain integration

KPIs: Set up processes and logistics for retrospective collection.

PHASE 2

Add prospective samples, to our our restrospective marketplace

Building a marketplace for providers and procurers

KPIs: Onboard X number of providers and procurers

PHASE 1

Alpha to Beta

Before
After
Watermark

Testing and failing fast

Q1

Our product has a niche audience. I gathered qualitative feedback from users and used that to inform the initial design.